Skills
Quark OSX • PhotoShop CS2 • Illustrator CS2 • GoLive CS2
• Assigning photography, illustration, editorial, advertising, and food • Photo editing • Supervising design staff
2006
INDUSTRY MAGAZINE, Art Director/Creative Director, Editorial and Marketing
Redesign national magazine, media kits, trade show booth
2005
WORLD PUBLICATIONS: CREATIVE DIRECTOR OF MARKETING,
Designing marketing for 24 publications, Garden Design, Saveur, Boat World to name a few.
2004 -
SACRAMENTO NEWS & REVIEW: Managing Art Director
Design and photo editing of the 80 page weekly which covers the California state capitol, arts, and music scene.
• Conceptual covers • Assigning illustration • Assigning photography,photojournalism and fashion.
1998-2004
EDWARD LOWE FOUNDATION: Senior Art Director
(The inventor of Kitty Litter established this foundation to nurture the American entrepreneurial spirit.) I coordinate and design all printed material; created a new corporate ID program, which consolidated a consistent, sophisticated and contemporary identity for the foundation; including:
• Brochures • Stationery • Business cards • Folders • Labels • Envelopes
Oversee corporate and editorial photography. Created extensive network of nationally renowned photographers who document corporate leaders and CEOs for the foundation’s newsletter.
1993-1998
DARTNELL PUBLISHING: Design Director
Design Director for the 80-year-old business-to-business sales training and executive development publisher. Coordinate and design direct mail, advertising of audio/video training tools for business-to-business sales. Design and directed production of the retail book and newsletter divisions. Increased Dartnell’s sales 35% with a new corporate identity program; including:
• Logo • Packaging • Business cards • Billing statements • Development of Dartnell’s Web site • Designed Dartnell’s direct mailing program • Redesigned retail book division • Designed four-color catalogs
1989-1997
NEW JERSEY MONTHLY MAGAZINE: Design Director
Produced and redesigned a 200+ page monthly regional magazine. Increased ad revenue by 60%, increasing the page count of the monthly magazine. Supervised the art department, press runs, photography, and developed special supplements, such as New Jersey Bride, New Jersey Menu and Restaurant Guide, New Jersey Golf magazines
• Reorganized editorial and production departments for desktop computers • Developed communications to advertisers
• Won numerous awards for magazine design, photography, and illustration
Previous Experience
FRANKLIN MINT: Creative Director
Directed the creative and copywriting for the jewelry division. Supervised a staff of six designers, three copywriters, and various freelancers. Supervised all product and fashion photo shoots.
• Developed the Mint’s first jewelry catalog • Created national ad campaigns for leading fashion magazines • Hired cutting-edge photographers to shoot catalogs and direct mail programs
The LIMITED, Art Director
Launched new “POP” marketing to support in-house fashion labels. Supervised the placement of all in-store displays and developed new product lines to support marketing of sportswear in over 700 stores.
• Developed and managed a new brand called “Outback Red”. • Designed four-color inserts for fashion magazines • Developed The Limited’s first bath and body soaps
WHITTLE COMMUNICATIONS: Senior Art Director (formerly 13-30 Corporation)
Developed and supervised the entertainment, sports, and business divisions. Supervised the design, production and printing of 15 to 20 publications.
• Directed all photography and design • Developed editorial/marketing wall-media programs • Supervised a staff of 15 designers, editors, and production assistants
Education & Teaching
Chicago Academy of Fine Art, Chicago, IL.
University of Tennessee, Knoxville, TN.
• Taught third and fourth year graphic design degree candidates; magazine design.
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